Challenge: To create a corporate brochure informing IDEX employees and customers of the company’s new marketing and branding philosophy. The process included designing initial comps,working with the art and creative director on a design direction, designing layout, copywriting and editing, working with the printer on creating a dieline, and print production.

Result: The recipients have found this brochure to be a useful tool in telling their evolving brand story and explaining the new company direction.